Marketing Communications 101

Marketing Communications 101

Event Start Date: 
Thursday, September 19, 2019 - 8:00am to Thursday, October 17, 2019 - 9:30am

Event Details

Event Description: 

Chamber members take part in the workshops at only a fraction of the cost, thanks to funding from our partners - the Government of Yukon Department of Economic Development and the Canadian Northern Economic Development Agency (CanNor). 

Facilitated by: Aasman Brand Communications

Date: 5 classes – September 19th, 26th, October 3rd, 10th, 17th (Thursday mornings)

Time: 8:00 a.m. – 9:30 a.m.   

Location: Aasman Offices — 402 Hanson St, Whitehorse 

Cost: WCC members $100.00+gst I CLICK HERE to register or to learn more    

Non-members $150+gst  I CLICK HERE to register or to learn more


Workshop Overview:

Wouldn’t it be great to have a clear idea on how to proceed with your marketing? Some kind of strategy to guide your decisions on what to say, to whom, and how? It turns out, that strategy has been around for a long time. It’s called the “Right” strategy: getting the right message to the right audience in the right way and time. Figure out what those 3 rights are for your organization, and you’ll focus your marketing.

OK, we don’t want to be glib about this — coming up with your 3 rights will take some work. But once you start focusing your marketing efforts by applying this strategy — and monitoring results — you’ll find it gets easier and more effective over time.

This series of workshops from the experienced team at Aasman Brand Communications, will provide you with the theory behind marketing communications plus numerous practical approaches and methods to discover and get your own “3 rights” right.

Questions? Please contact Andrei Samson at [email protected] or (867) 667-7545